Searching for senior copywriter roles in a dynamic remote environment? The Lead Copywriter position at 100 Deckers Outdoor Corporation offers a unique opportunity to craft compelling stories for the HOKA brand while working from anywhere.
About the Role
As the Lead Copywriter for HOKA, you will transform product innovations and athlete stories into engaging narratives that resonate with a global audience. This role involves collaborating with creative teams to develop impactful campaigns across various digital channels.
About the Company
Deckers Brands is about giving people the freedom to pursue their passions. We’re committed to helping them succeed; to become their best selves. Our products and brands are loved, no doubt about it. But the difference we make in people’s lives begins with our people, right here at Deckers Brands.
Why This Job Stands Out
- Join a values-driven company that champions diversity and inclusion
- Work remotely while contributing to a brand that inspires movement
- Collaborate with a creative team to shape impactful marketing narratives
- Enjoy competitive compensation and a supportive work culture
- Be part of a fast-paced environment that encourages innovation and creativity
Who This Job Is For
- Experienced professionals seeking senior virtual assistant jobs in copywriting
- Candidates with a passion for performance brands and storytelling
- Individuals looking for remote admin jobs that emphasize creativity and collaboration
- Writers with a strong portfolio in both print and digital marketing
- Creative thinkers eager to join a remote team that values diverse perspectives
What You Will Do
- Collaborate with designers and creative leaders to define narrative and copy direction for HOKA campaigns
- Craft and present bold creative concepts that drive measurable impact
- Translate strategy into engaging copy concepts that connect with runners and outdoor enthusiasts
- Create stories across digital channels, ensuring every touchpoint reflects HOKA’s voice
- Elevate athlete and product stories that celebrate performance and the joy of movement
What They Are Looking For
Skills & Experience
- Bachelor’s degree or equivalent professional experience
- 9+ years in an advertising agency or in-house creative environment
- Strong portfolio demonstrating strategic thinking and storytelling
- Expertise in print and digital marketing and advertising
- Passion for performance and lifestyle brands
What They Expect
- Ability to manage multiple projects and balance competing writing needs
- Excellent communication and presentation skills
- Strong creative problem-solving skills and strategic thinking
- Detail-oriented with sharp attention to accuracy
- Collaborative team player who can inspire and support colleagues
What They Offer
- Competitive Pay and Bonuses
- Financial Planning and wellbeing support
- Generous time away from work
- Extras, discounts, and perks for employees
- Opportunities for Growth and Development
- Comprehensive health and wellness programs
Tips for Applicants
- Highlight your portfolio showcasing diverse storytelling across mediums.
- Emphasize your experience in both print and digital marketing.
- Prepare to discuss how your creative concepts can drive brand engagement.
- Demonstrate your passion for performance brands during the interview.
Frequently Asked Questions
Is this position open to applicants outside the specified states?
No, interested applicants must reside in one of the approved states listed in the job description.
What is the expected salary range for this role?
The salary for this position ranges from $96,600 to $130,400 annually.
What are the main responsibilities of the Lead Copywriter?
The Lead Copywriter will collaborate on campaigns, craft engaging narratives, and ensure HOKA's voice is reflected across all communications.
