Searching for a challenging lead product marketing manager role in a remote setup? This position at Pendo offers an exciting opportunity to shape the future of a groundbreaking product while working from home.
About the Role
As the Lead Product Marketing Manager for Novus at Pendo, you will spearhead the marketing strategy, positioning, and go-to-market initiatives for an innovative product aimed at product engineers and application owners in the AI space.
About the Company
Pendo was founded in 2013 by former product managers who aimed to create a simple way to understand what drives product success. Their mission is to enhance society's experience with software, supported by top-tier institutions.
Why This Job Stands Out
- Lead the marketing strategy for a revolutionary product in the AI space
- Work remotely with a dynamic team focused on innovation and growth
- Join one of the fastest-growing startups backed by top-tier investors
Job Insights
RoleLead Product Marketing Manager
Work TypeRemote work from home job
IndustrySales and Marketing
Who This Job Is For
- Experienced marketers seeking remote product marketing manager jobs with a focus on innovative software solutions
- Professionals with a strong background in go-to-market strategies and community building in tech environments
- Candidates eager to work from home while driving impactful marketing narratives and product positioning
What You Will Do
- Own the messaging, positioning, and narrative for Novus, ensuring alignment across product, sales, and marketing
- Develop and execute the full go-to-market strategy, including audience targeting and campaign management
- Collaborate with revenue marketing to drive early-access signups and connect demand activity to conversion metrics
- Build community presence in developer forums and social channels to engage technical audiences
- Design self-serve onboarding and conversion paths in partnership with product and growth teams
- Create materials and messaging that enable sales and partner teams to effectively engage product engineers
- Track metrics that correlate Novus activities with pipeline and revenue outcomes
What They Are Looking For
Skills & Experience
- 7+ years of marketing experience with ownership of product positioning and narrative
- Proven track record of driving product launches and category narratives
- Fluency with AI tools like Claude or ChatGPT, demonstrating their impact on your work
- Experience with product-led growth motions and community-driven distribution
- Strong ability to translate complex technical concepts into compelling messaging
What They Expect
- Demonstrate a high bias to action, shipping projects and iterating based on feedback
- Influence cross-functional teams without direct authority to drive alignment
- Engage with developer audiences to build trust and credibility in new tools
What They Offer
- $0 premium options for health coverage
- Strong 401(k) match
- Equity in the company
- Flexible time off policies
Tips for Applicants
- Highlight your experience with AI tools and how they have impacted your marketing strategies
- Showcase specific examples of successful product launches or category narratives you've led
- Emphasize your ability to work cross-functionally and influence stakeholders
Frequently Asked Questions
Is this position fully remote?
Yes, this role is fully remote, allowing you to work from home.
What is the expected salary range for this role?
The expected salary range for this position is $196,300 - $249,000.
What kind of marketing experience is required?
Candidates should have 7+ years of marketing experience with ownership of product positioning and narrative.
What benefits does Pendo offer?
Pendo offers competitive health coverage options, a strong 401(k) match, equity, and flexible time off.
