Searching for remote digital marketing roles that allow you to make a significant impact? As a Demand Generation Specialist at C4Media Inc., you will lead innovative marketing campaigns while enjoying the flexibility of remote work.
About the Role
In this role, you will take ownership of end-to-end demand generation campaigns, focusing on driving registrations for QCon, certifications, and InfoQ Live. Your expertise in digital marketing will be key as you craft compelling content and manage various marketing channels.
About the Company
C4Media, Inc. is looking for a Demand Generation Specialist (Contractor) to join our fully remote, global team.
Why This Job Stands Out
- Join a remote-first team that has been operating successfully since 2007
- Opportunity to travel 3-4 times a year to exciting global locations
- Be part of a culture that values learning and professional development
- Work independently while contributing to impactful marketing campaigns
- Enjoy a generous benefits package that supports work-life balance
Job Insights
RoleDemand Generation Specialist
Work TypeRemote work from home job
IndustrySales and Marketing
Who This Job Is For
- Experienced digital marketers seeking remote admin jobs with a focus on demand generation
- Candidates with a strong background in email marketing looking for virtual assistant jobs
- Professionals interested in remote jobs Philippines that offer travel opportunities
- Individuals passionate about creating impactful marketing strategies in a remote culture
- Marketers who want to work from home while managing multi-channel campaigns
What You Will Do
- Own end-to-end demand generation campaigns for QCon, certifications, and InfoQ Live
- Create email sequences, landing page copy, social posts, and paid ad copy
- Manage audience segmentation, exclusions, automations, and email campaigns
- Plan and execute organic and paid campaigns across Google, LinkedIn, and social channels
- Track and report weekly on registrations, enrollments, cost per registration, and revenue
- Maintain marketing dashboards, trackers, and campaign calendars
- Test new channels and strategies to reach audiences beyond our existing database
- Build repeatable campaign processes and continuously improve performance
- Coordinate campaigns across products while managing shared audiences and contact limits
- Use AI tools thoughtfully to accelerate research, content creation, testing, analysis, and automation
What They Are Looking For
Skills & Experience
- 5+ years of experience in digital marketing and demand generation, with a strong focus on email and lifecycle marketing
- Proven experience driving measurable registrations, enrollments, leads, or sales
- Hands-on experience with email marketing platforms such as HubSpot, Marketo, Brevo, Klaviyo, Mailchimp, or similar
- Excellent written and spoken English, with strong copywriting skills for technical audiences
- Experience with Google Ads, LinkedIn Ads, GA4, and organic social media
What They Expect
- Strong analytical and reporting skills
- Ability to work independently and manage multiple campaigns and deadlines
- A proactive approach to staying current with marketing platforms, tools, trends, and best practices
- Comfortable using AI tools to improve marketing performance and productivity
What They Offer
- Work from home - always
- Travel the world for conferences and team building
- Supportive company culture prioritizing respect and well-being
- Annual training and education budget for professional growth
- Generous paid time off including birthday and continuing education days
Tips for Applicants
- Highlight your experience with digital marketing platforms in your application
- Showcase any previous success in driving registrations or leads through your campaigns
- Prepare examples of your copywriting work for technical audiences
- Familiarize yourself with C4Media's values and culture to align your application
Frequently Asked Questions
What are the core working hours for this role?
You will need to work in overlap with our core global office hours, which are from 9 AM to 1 PM EST.
Is travel required for this position?
Yes, you may need to travel to the USA or Europe 1-3 times per year for conferences and company meetings.
What tools will I be using in this role?
You will work with email marketing platforms, Google Ads, LinkedIn Ads, and AI tools for content creation and analysis.
How does C4Media support professional development?
C4Media provides an annual training and education budget for professional growth, encouraging all employees to learn new skills.