Searching for remote marketing roles that allow you to drive partner growth? The Channel Marketing Manager position at Bitwarden offers a chance to lead marketing efforts for MSPs, resellers, and VARs while working from home.
About the Role
In this role, you will oversee end-to-end partner marketing, from onboarding to demand generation, ensuring that Bitwarden's marketing strategies align with business goals and revenue targets.
About the Company
Bitwarden is the trusted identity security leader for millions of users worldwide, empowering enterprises, developers, and individuals to securely manage and share sensitive information anywhere. The company is headquartered in Santa Barbara, California, with team members located across the globe.
Why This Job Stands Out
- Lead marketing initiatives for a trusted security leader in the tech industry
- Work remotely with a motivated team dedicated to enhancing internet security
- Gain expertise in B2B channel marketing and partner management
Job Insights
RoleChannel Marketing Manager
Work TypeRemote work from home job
IndustrySales and Marketing
Experience LevelSpecialist
Who This Job Is For
- Experienced professionals seeking remote marketing roles in B2B channel management
- Candidates with a background in partner marketing looking for remote admin jobs
- Individuals excited about driving demand generation strategies for technology companies
- Marketing specialists wanting to work from home while collaborating with global teams
What You Will Do
- Own the MSP channel marketing motion, including partner onboarding content and lifecycle email programs
- Develop the annual Channel Marketing Plan, including budget and campaign strategy
- Serve as the primary marketing contact for Channel Sales, managing meetings and deliverables
- Report on program performance, including pipeline influence and event ROI
- Build a proactive partner demand generation strategy to attract new partners
What They Are Looking For
Skills & Experience
- 7+ years of B2B channel or partner marketing experience, preferably in SaaS or technology
- Proven ability to manage marketing programs from strategy to execution and reporting
- Experience planning and executing partner events, both virtual and in-person
- Strong collaboration skills across marketing and sales teams
- Excellent problem-solving abilities and adaptability in a fast-paced environment
What They Expect
- Ability to prioritize tasks effectively amidst multiple inbound requests
- Collaborative mindset with strong communication skills
- Comfort with ambiguity and a proactive approach to planning
What They Offer
- A chance to work remotely with a globally distributed team
- Opportunities for personal and professional growth in the technology sector
- A supportive work culture that values diversity and collaboration
Hiring Process
- Meeting with our Recruiting Manager
- Interview with the Head of Growth Marketing and Operations
- Interview(s) with Channel Sales stakeholders
- Interview(s) with Growth Marketing team members
- Interview with the Chief Customer Officer
- Reference calls
Tips for Applicants
- Highlight your experience in B2B channel marketing and partner management in your resume.
- Prepare to discuss specific examples of successful marketing programs you've managed.
- Demonstrate your ability to collaborate across teams during the interview process.
Frequently Asked Questions
Is this role open to applicants outside the U.S.?
The position is preferred for candidates located in the U.S., particularly on the East Coast or Central time zones.
What are the key performance indicators for this role?
You will be responsible for reporting on pipeline influence, partner engagement, event ROI, and progress against revenue targets.
